What is AI video production, and how is it different from traditional video?

AI video basics

AI video production uses generative AI to create the imagery, environments, voices and edits that would normally need a crew, a location and a shoot day. The result is the same finished 4K quality, but faster, more affordable and easier to iterate — with a human director keeping the cinematic craft in charge.

What is AI video advertising?

AI video basics

AI video advertising is paid ad content built with AI tools and designed to perform, not just look good. AI lets us produce more creative variations, faster and at lower cost — so you find winning ads sooner and refresh them before fatigue sets in. Results depend on your offer and audience; we never promise a fixed ROI.

What are AI UGC ads?

AI video basics

AI UGC ads are creator-style, hooks-first videos that look like authentic user content but are produced and scaled with AI. Built for TikTok, Reels and Meta, they let you test many hooks and angles at a fraction of the cost and time of a creator shoot. See our AI UGC ads at scale service.

How much does AI video cost compared to traditional production?

Cost & results

Usually significantly less than a traditional shoot, because you are not paying for crews, talent day-rates, locations or equipment — the price is driven by scenes, length, complexity and revisions. Every project is quoted against your actual deliverables: book a call for a real number.

Are AI video ads worth it, and what ROI can a business expect?

Cost & results

For most businesses, yes — for the same budget AI lets you test far more creative, which is where most of the performance upside comes from. We will not promise an ROI multiple (results depend on your offer, audience and channel); we optimise for better cost-per-result and faster iteration. Book a call for a realistic view of your case.

How can AI video help my business get more sales, leads, and brand awareness?

Cost & results

By putting more on-brand content in front of the right people and testing what converts: high-volume short videos for awareness, hook-first ads for leads, and retargeting cuts for sales. More variations means you find your winners sooner — and put budget behind what actually works.

What is the workflow for creating an AI video, step by step?

Process

Five human-led steps: brief, script and story, AI-assisted production, edit/score/grade, and delivery as a 4K master with platform cuts (16:9, 9:16, 1:1). A director stays in the loop at every stage and signs off every deliverable — AI is a tool inside the pipeline, not a black box.

What is the typical turnaround time for an AI ad, trailer, or UGC batch?

Process

Days rather than weeks for most ads, trailers and UGC batches. Exact dates depend on scenes, variants, length and revision rounds, so we confirm them when we scope your project — and we reply to every brief within 24 hours.

What do you need from us to get started?

Process

Just your goal, your audience and where the video will run — we can shape everything else together on a quick call. Brand guidelines, product shots and reference videos speed things up, but an idea on the back of a napkin is enough to start.

Where should I run AI videos, and what formats and aspect ratios do I need?

Process

Wherever your audience already scrolls, with a dedicated cut per channel: vertical 9:16 for TikTok, Reels and Shorts, 16:9 for YouTube and your website, 1:1 for feed placements. We deliver a 4K master plus every platform cut, so you can publish everywhere from day one.

How do you make sure the video looks on-brand and not "too AI"?

AI, safety & rights

With an AI-specific style guide for your brand, real footage blended in where it adds authenticity, one consistent cinematic colour grade across every clip, and mandatory human review before anything ships. The goal is work that looks like your brand — never a generic AI template.

How realistic are AI avatars and voiceovers?

AI, safety & rights

Very realistic for scripted, presenter-style video — AI voiceovers are broadcast-quality, and avatars are convincing in explainers, demos and multilingual versions. Extreme close-ups, intense emotion and long takes still show seams, which is why a human director decides where AI is used and where real footage wins.

Which AI tools do you use, and can we still edit in Premiere or DaVinci Resolve?

Working with us

We are tool-agnostic: we pick the best AI model for each shot rather than forcing one tool on every project. And yes — alongside your finished 4K master we can hand over editable project files, so your team can keep working in Premiere or DaVinci Resolve.

Do you work with businesses in Málaga and across Spain?

Working with us

Yes — we are based in Málaga and work in person with local and Costa del Sol businesses, and remotely with clients across Spain and worldwide. Same team, same cinematic quality and the same fast turnaround wherever you are.

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